13 Reasons Why Banner Ads (2021)
An assignments to remake a “13 Reasons Why” ad for different digital marketing formats.
Assets
Assets unify communication—icons, illustrations, photos and videos are key in ads, social media and websites to crafting cohesive and relatable stories.
Marketing with Assets
My expertise spans combining creative design with in-depth knowledge of digital strategies and executing comprehensive campaigns across multiple platforms and channels. My goal is to help clients and employers achieve online success through strategic use of visual assets.
Visual assets unify communication, using icons, illustrations, photos, and videos are key in ads, social media, and websites to crafting cohesive and relatable stories. In a time-starved internet era, attention-grabbing yet non-intrusive content is crucial for effective marketing, because they communicate swiftly.
Color Palette Inspired by Journey (2025)
Journey-inspired color palette for imagined new zones. AI-generated art evokes wonder, solitude, and connection.
My Toolkit
- I specialize in creating Icons and Illustrations, crafting custom visuals that reinforce brand identity and enhance user experience.
- I produce Photography and Videography, delivering high-quality images and videos for engaging content across ads, social media, and websites.
- I am proficient in Using Tools, designing and editing visual assets with Adobe Creative Suite, and managing and integrating them into projects with G Suite and WordPress.
- I leverage AI-Generated Assets where appropriate to supplement visual content.
- I have expertise in Using Free Resources, effectively sourcing and utilizing free materials to create cohesive visuals even when brand-specific assets are lacking.
A.I. Generated
As the demand for visual assets has increased, it has also become easier to source them, either through free stock, open source, and even AI-generated content. In the absence of brand visuals, I supplement with available resources for a cohesive, relatable story.
Videos, notably effective, influenced Facebook’s capabilities. Twitch, Instagram, and Google’s video popularity prove effectiveness doesn’t demand perfection, but just requires you to press “play” and speak to the audience in a way they can relate to.
My ability to create and manage various types of assets ensures a consistent and appealing communication across all channels, strengthening brand presence and audience engagement.
AI Generated Characters: What Happened Here (2023)
The creative journey of AI-generated characters for ‘What Happened Here’ project, exploring the creative process, challenges, and ethics.
Inspiration Poster Design (2025)
Inspired by Proverbs 21:21, created an uplifting poster for a friend. Expressing my passion for creating meaningful & supportive projects.
Logo Revitalizing for SheCredit (2024)
Revitalizing SheCredit’s brand with a sleek logo redesign and empowering its visual identity.
Design a Modern Logistics Brand Identity (2024)
Craft a sleek, corporate brand identity inspired by a logistics software website.
Personal LS Logo Concept (2024)
Since childhood, I’ve desired a personal logo; at 37, I fulfilled this dream, crafting a symbol embodying my identity and history.
Assets for Family Tree Website (2024)
For 30 years, my family compiled our family tree. Dad and I now rebuild the website, infusing old media with new, experimenting with Photoshop along the way.
Brand Identity for Stamboom Snip (2024)
Modern brand identity for our family’s ancestry website, focusing on nature-inspired colors and a subtle tree theme, creating a cohesive and satisfying project.
